As a Leader, Use Stories to Sell Olives

Plus, why you should read quotes before repeating them

In today’s newsletter:

  1. 📖 As a Leader, Use Stories to Sell Olives

  2. 💬 How to Use ChatGPT to Become a Faster and Better Project Manager

  3. 🏫 Newsletter about AI: The Rundown

  4. 🧠 On Spending Years Repeating a Quote Before Actually Seeing it in Writing

  5. ✍️ An 80/20 Tip You Can Apply Today

Read time: 5.5 minutes

THE ONE THING

1. As a Leader, Use Stories to Sell Olives

“Try one. They taste great.”

Or

“You know how Italy is shaped like a boot?

And the boot looks like it’s kicking an island?

That’s Sicily.

On the west side of Sicily is a small town called Castelvetrano that has the perfect climate conditions.

Warm days. Cool nights. Humidity is just right.

The town is blessed with the right combination of soil, elevation, heat, and water to make the perfect olives.

The olives are so good that they named them after the town itself.

Castelvetranos taste like no other olives that exist.

They’re the olive for people who hate olives.

They’re firm and buttery.

They’re bright green but have a tender and mild taste.

Perfect for snacking. Or for spreading.

Try one. They taste great.”

Stories sell everything.

They can sell someone on a product, service, or mission. They help salespeople generate more business and CEOs lead their teams.

They can even sell someone on tasting an olive.

The takeaway

Use a story whenever you want to engage or motivate your team, especially when the stakes are high. If you’re not a great storyteller, borrow stories and make them yours.

Castelvetrano olives (AI-generated)

HELPFUL TRAINING

2. How to Use ChatGPT to Become a Faster and Better Project Manager

My latest course, "Project Management with ChatGPT (Traditional + Agile)" is now available on Udemy.

As a New Year promotion, the course is offered for 75% off at the lowest price on Udemy (only $9.99)

The course is for beginners and it's fairly short (around 60 minutes long).

It will help you:

  • Learn how to use ChatGPT prompts to streamline traditional and agile project management tasks.

  • Discover how to summarize and analyze project documents efficiently with ChatGPT.

  • Understand strategies for quickly creating project documentation such as plans, timelines, and reports

  • Learn ways to use ChatGPT for generating images and charts to support project visuals.

It is designed to help project managers, team managers, and leaders maximize the power of ChatGPT to manage projects.

PRESENTED BY

3. Newsletter about AI: The Rundown

This week’s newsletter is sponsored by The Rundown, a newsletter that covers daily updates about AI tools and workflows. More details below.

Learn AI in 5 minutes a day

What’s the secret to staying ahead of the curve in the world of AI? Information. Luckily, you can join 800,000+ early adopters reading The Rundown AI — the free newsletter that makes you smarter on AI with just a 5-minute read per day.

FUNNY ANECDOTES

4. On Spending Years Repeating a Quote Before Actually Seeing it in Writing

THE 80/20

5. An 80/20 Tip You Can Apply Today

Here’s a low-effort, high-impact tip you can use with your team today:

  • What: For every virtual meeting, you need 1) a leader and 2) to document it

  • Why: Because 1) no leader = a waste of time and 2) no documentation = a useless meeting

  • Example: For every meeting, the assigned meeting leader should, at a minimum, document the following: decisions, action items, and any risks or issues.

Want more of those tips?

Check out my free Amazon Bestselling book called: Influencing Virtual Teams.

You can grab it for free by clicking the button and subscribing to the newsletter 👇️